Client: Los Angeles City College
Objective: Creating a digital ad campaign for the spring semester classes.
Solution: Designing fun and interactive shapes that portray the spring season, adding movement to all elements to create animated graphics that grab viewers’ attention and remind them about the upcoming semester courses.
Outcome: Designed and executed a high-performing digital ad campaign for Los Angeles City College’s Spring semester, resulting in a 20% increase in pay-per-click performance and a 28% increase in student enrollment. Leveraged strategic visuals, compelling calls-to-action, and seasonally inspired motion graphics to drive measurable engagement and conversions.
