Client:
Pasadena City College Career Center Known as Robert G. Freeman Center

Located on the main campus, the Robert G. Freeman Center for Career & Completion offers a variety of workforce services. This newly expanded venue is organized around an open, welcoming community space set-up to facilitate interaction between students and staff. The Center is an inviting, one-stop-shop for workforce exploration and preparation with a dedicated staff ready to assist students build a solid foundation for their futures. This branding project successfully promoted a friendly, user-focused destination for career guidance while playing a pivotal role in inspiring a more connected campus community.